Meet the ESSENTIALS-pack
FEATURED INGREDIENTS

Free-run British Country Duck
We source barn-reared free-run English Country Ducks that are Farm Assured for their welfare. Duck is a lean, nutrient-dense meat that provides essential nutrients such as iron, selenium, B vitamins, and zinc, all of which contribute to overall health and well-being. (Meets or exceeds Red Tractor standards.)

Free-range British Chicken
Free-range poultry generally have a higher protein content than commercially raised chickens. Happier, healthier chickens are thought to produce tastier meat due to lower cortisol levels. Chicken is a lean source of protein, rich in essential amino acids, and a good source of vitamins and minerals, including B vitamins and iron. Our free-range chickens meets or exceeds Red Tractor standards.

Salmon
Responsibly farmed salmon. A unique source of Omega-3 (DHA & EPA). Naturally rich in omega 3 essential fatty acids which have anti-inflammatory properties.

Trout
Sourced from within Europe, trout is natural source of omega 3 essential fatty acids.

Eggs
An important source of protein, essential amino acids and the nutrients, lutein and choline (B-vitamin). Freshly prepared eggs from cage free chickens.

PreBiotics
Prebiotics are compounds in food that induce the growth or activity of beneficial microorganisms such as bacteria and fungi. The most common example is in the gastrointestinal tract, where prebiotics can alter the composition of organisms in the gut microbiome. In ESSENTIALS we include Mannan-oligosaccharides (MOS), Fructooligosaccharides (FOS) & alfalfa.
Why we love The Beginning Large Breed
For puppies & juniors
A bag of large, delicate kibbles. Perfect for puppies and juniors that will weigh 15+ kg as adult dogs.
BOF Approved!
The BEGINNING is grain-free and helps keep the blood sugar stable. This is particularly beneficial during the vital learning period.
Breeders favourite
We love the meal ourselves because it’s a firm favourite among breeders, and their enthusiasm for it says it all!

How much should your dog eat?
How much does your dog weight as an adult?
THE BEGINNING
Delicate meals for puppies & juniors
Delicious, grain-free & nutritious for the younger stages of life. The meals are developed to perfectly support the specific sensitive growth stage that bigger and smaller dogs go through.
