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ESSENTIAL ENRICHMENT

A richer everyday lifestyle

Make daily life richer, one little ritual at a time

ENRICHMENT isn’t about doing more. It’s about doing it better – with meaningful little moments that encourage your dog’s instincts: to sniff, search, chew, solve tasks, explore and achieve calm.

Letting your dog follow its natural canine instincts is often beneficial because it brings something special in return:
more calm, more focus, less agitation, and a dog who seems … content.

Here is a guide with 5 brilliant enrichment ideas you can use right away – with no need for fancy extras or changes to your daily routine.

The ultimate Easter egg hunt

A treat hunt is ENRICHMENT in its purest form: your dog will be following a scent, solving a task and finding the “treasure”. This activates your dog’s senses, focus and self-confidence – and is likely to result in calm contentment.

Why is a treat hunt so rewarding?
Dogs are born to seek. The natural urge to sniff, track and find becomes a meaningful game – and when the reward has an irresistible aroma, there’s nothing more motivating.

Try our popular SENSATIONS treats, bursting with meat and herbs that really get noses sniffing.

RABBIT & ROSEMARY SENSATIONS

85%

rabbit. A firm, chewy sensation bursting with natural herbal notes

GRAIN-FREEBOF200G
GRAIN-FREEBOF200G
Add to cart
£7.00
 

BEEF & OREGANO SENSATIONS

87%

beef. A firm, chewy sensation bursting with natural herbal notes

GRAIN-FREEBOF200G
GRAIN-FREEBOF200G
Add to cart
£7.50
 

DUCK SENSATIONS

90%

duck. A firm, tasty, chewy sensation

GRAIN-FREEBOF200G
GRAIN-FREEBOF200G
Add to cart
£7.00
 

01 How to create a dog-friendly Easter egg hunt with the ESSENTIAL the EASTER EGG

STEP 01

Choose the right egg

We love to make the magic happen with the ESSENTIAL the EASTER EGG, but you can also use other types of egg in your hunt.

We recommend:

  • Plastic eggs – medium sized – the kind that open in two halves
  • Ideally an egg with little holes in it (or you can make a couple of little holes), so your dog can catch a whiff and really use her nose
  • Avoid eggs that are so small they can be swallowed or so fragile they can be chewed to pieces

Important: Chocolate eggs are always a no-go – chocolate is toxic to dogs.

STEP 02

Fill the eggs with treats that can be tracked

ESSENTIAL the EASTER EGG is perfect for this: the treats are specially selected, not just for their amazing flavour, but for their enticing aroma as well, making the hunt all the more thrilling and satisfying for your dog.

Place little pieces in each egg (for many finds without overindulging).

STEP 03

Pick the right place

A home garden is ideal, but you can also arrange an indoor hunt. If you use a public space, be sure to keep your dog on a lead and look out for other dogs eager to “help” find the treasure.

STEP 04

Hide them well and safely

Hide an egg behind a planter, under a bench, in the grass, in a box or slightly hidden in a bush.

Think: accessible but challenging – and never in a spot where your dog could get hurt.

STEP 05

Follow the hunt

Always supervise, especially if there is more than one dog. You will want to make sure that one enthusiastic hunter doesn’t grab them all – and that nobody starts chewing on a plastic egg.

STEP 06

You open the egg – your dog gets the prize

When your dog finds an egg, cheer and praise, and then you open the egg – and remove the empty egg right away.

Top tips, for guaranteed success

Let your dog see you fill a couple of eggs first. Start with easy finds and gradually increase the difficulty with each round. Fill the eggs with little bites – many big finds can be overwhelming. Keep your children’s chocolate Easter egg hunt separate

Let the Easter games begin!

02 Sniff-a-meal

The easiest everyday hack
On some days, the best you can give your dog is not a longer walk, but a meaningful meal. Drop the food bowl two or three times a week and, instead, let your dog’s nose do the work: spread part of their meal around in the grass, or nestled in a blanket or towel indoors.

Method:

  • Scatter the kibble in a well-defined area (start out easy and obvious)
  • Gradually increase the challenge: wider area, multiple “zones” or slightly hidden under a rag/leaves

Why it works:
Sniffing slows the pace, provides mental satisfaction – and leaves many dogs calmer, more in balance and mentally content.

Explore meals from ESSENTIALS

Our finest British Heritage Kitchens

NAUTICAL LIVING, 2.5KG

77%

fresh Scottish salmon, fresh trout, seasonal fresh fish

GRAIN-FREEBOF-APPROVED
GRAIN-FREEBOF-APPROVED
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£28.00
 
Our finest British Heritage Kitchens

NAUTICAL LIVING, 10KG

77%

fresh Scottish salmon, fresh trout, seasonal fresh fish

GRAIN-FREEBOF-APPROVED
GRAIN-FREEBOF-APPROVED
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£75.00
 
Our finest British Heritage Kitchens

HIGHLAND LIVING, 2.5KG

81%

free-range fresh turkey and Scottish salmon, Aberdeen Angus beef, wildfowl

GRAIN-FREEBOF-APPROVED
GRAIN-FREEBOF-APPROVED
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£28.00
 
Our finest British Heritage Kitchens

HIGHLAND LIVING, 10KG

81%

free-range fresh turkey and Scottish salmon, Aberdeen Angus beef, wildfowl

GRAIN-FREEBOF-APPROVED
GRAIN-FREEBOF-APPROVED
Add to cart
£75.00
 
Our finest British Heritage Kitchens

ESTATE LIVING, 2.5KG

74%

grass-fed British free-range lamb, free-range chicken, free-roaming venison

GRAIN-FREEBOF-APPROVED
GRAIN-FREEBOF-APPROVED
Add to cart
£28.00
 
Our finest British Heritage Kitchens

ESTATE LIVING, 10KG

74%

grass-fed British free-range lamb, free-range chicken, free-roaming venison

GRAIN-FREEBOF-APPROVED
GRAIN-FREEBOF-APPROVED
Add to cart
£75.00
 

03 3-minute “seek”

Mini-seek game for indoors
Perfect for rainy days, busy lives – or just as a little ritual in-between other activities. It doesn’t take much: just you, your dog and a treat.

Method:

  • Show your dog a treat
  • Tell your dog to stay (or use gentle restraint)
  • Hide the treat in the same room (start out easy)
  • Say “seek!” – and let that keen nose lead the way

Pro tip:
Try 3 short rounds and stop while you’re ahead. This is the trick to keeping your dog interested for next time.

Experiment with mouth-watering grain-free treats

TURKEY DELIGHTS

98%

turkey. A delicate stick that's easy to break into smaller pieces

GRAIN-FREEBOF200G
GRAIN-FREEBOF200G
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£7.00
 

BEEF DELIGHTS

100%

beef gullet. Nothing else!

NATURALBOF150G
NATURALBOF150G
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£7.00
 

LIVER DELIGHTS

100%

beef liver. Nothing less

NATURALBOF250G
NATURALBOF250G
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£7.00
 

BEEF & OREGANO SENSATIONS

87%

beef. A firm, chewy sensation bursting with natural herbal notes

GRAIN-FREEBOF200G
GRAIN-FREEBOF200G
Add to cart
£7.50
 

RABBIT & ROSEMARY SENSATIONS

85%

rabbit. A firm, chewy sensation bursting with natural herbal notes

GRAIN-FREEBOF200G
GRAIN-FREEBOF200G
Add to cart
£7.00
 

04 The chew ritual

Calm, routine and a relaxed nervous system
Chewing is more than just a treat. For many dogs, it’s a natural way to unwind – like “sleepy-time tea”. When the chewing ritual is anticipated, it is also reassuring.

Method:

  • Choose a safe chewing activity appropriate for your dog’s size and chewing habits
  • Do the activity with your dog at the same time and in the same place every day
  • Keep the atmosphere calm (no balls, no cheering)

Why it works:
Chewing aids down-regulation and is soothing – especially if your dog has trouble “unwinding”.

Explore our very best long-lasting chew treats

NORTH SEA CHEWY FISH DELIGHTS

100%

cod. Nothing else!

NATURALBOF170G
NATURALBOF170G
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£10.00
 

SKIN DELIGHTS

100%

beef hide. Nothing else!

NATURALBOF200G
NATURALBOF200G
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£7.00
 

RABBIT DELIGHTS

100%

rabbit ears. Nothing else!

NATURALBOF100G
NATURALBOF100G
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£7.00
 

COW DELIGHTS

100%

cow. Two giant ears in a bag, that’s it

NATURALBOF2 PCS
NATURALBOF2 PCS
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£7.00
 

WILD BOAR DELIGHTS

100%

boar skin. Nothing else!

NATURALBOF200G
NATURALBOF200G
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£7.00
 

05 Same walk, new route

Add a micro-adventure to your daily routine
You don’t have to make your walk longer. Just different. A new route comes with new scents, new tracks and new little “stories” to read – pure enrichment for your dog.

Method:

  • Switch to the other side of the street
  • Add a short detour from your usual route, or walk it in reverse, starting where you usually finish
  • Stop at two “sniff stations” (a tree, a bush, a lamppost) and give your dog time to investigate

Why it works:
New scents = new information. And new information is mental stimulation that leaves your dog feeling more content afterwards.

Explore our amazing bite-sized, walk-friendly treats

TURKEY MINI DELIGHTS

50%

turkey. Small treats, big motivation

GRAIN-FREEBOF100G
GRAIN-FREEBOF100G
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£3.50
 

DUCK MINI DELIGHTS

50%

duck. Small treats, big motivation

GRAIN-FREEBOF100G
GRAIN-FREEBOF100G
Sold Out
£3.50
 

LAMB MINI DELIGHTS

50%

lamb. Small treats, big motivation

GRAIN-FREEBOF100G
GRAIN-FREEBOF100G
Add to cart
£3.50
 

SALMON MINI DELIGHTS

50%

salmon. Small treats, big motivation

GRAIN-FREEBOF100G
GRAIN-FREEBOF100G
Add to cart
£3.50
 

MOTIVATION DELIGHTS

Tasty training treats with meat & cereals

500G
500G
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£7.00
 

Remember: Enrichment should feel easy

You don’t have to be perfect. You just have to be consistent.

One little thing at a time is enriching enough.

A richer everyday lifestyle

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